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Welcome to the BusinessParc Advertiser Centre:
Advertiser Registeration
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Information & Selection
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Create Advert
 
Page Sponsership
 
  Placement on Key Page
  Link to website
  Fees £1500
  Set up fee £1500
 
 
Key Placements
 
  Placement on Subcatogory Listing
  Link to Store
  Fees £10-30
  Set up fee £0
 
 
Active Ads
 
  Placement on Search Results
  Link to website
  Fees £0
  Set up fee £5
 
BusinessParc attracts a wide variety of users from individuals and small enterprises to large corporations and multinationals, we therefore offer a number of solutions to help promote and inform users of products, services and companies available through BusinessParc.
Advertising should always be appropriate to the audience and should be used to responsibly raise awareness, desire and education around a company and the products and services they provide.

We encourage advertisers to think carefully about their objectives before embarking on any campaign to ensure they have understood their market, aims and expectations.

Businessparc offers three main ‘off the peg’ solutions along with a number of bespoke solutions. To discuss bespoke campaign planning simply forward your details to admin and a member of our team will provide details.
Solution One – Page Sponsorship
BusinessParc has fifteen key industry pages; they each centre on their own industry and are mini home pages in their own right. This means high levels of traffic, repeat views and sticky areas.
Page sponsorship is an annual contract that provides a single sponsor the opportunity to display their advert on a key industry page with a click through link to their own website. Sponsors must be relevant to the key industry page on which they wish to appear.

Summary of features:

  •   Exposure to target market denoted by industry.
  •   Sticky pages provide prolonged exposure.
  •   High traffic provides high impressions.
  •   Direct click through to website.
  •   Repeat traffic increases brand/message recognition.
  •   Only one sponsor position per industry giving exclusivity to sponsor.
  •   Annual contract payable in advance.
  •   £1500 secures position for 12 month period.
Solution Two – Key Placement
BusinessParc is organised into fifteen key industries, each with six subcategories. Provider listings are organised by subcategories and displayed accordingly on a ten per page basis.
Key placement allows providers to guarantee a specific position when results are displayed which offers greater click through opportunities to provider stores, products, services and websites.
Providers may choose their placement according to their budgetary ability. Key placements are monthly contracts payable in advance.

Summary of features
  •    Exposure to target market denoted by sub categorisation.
  •    Guaranteed position in subcategory to increase likelihood of click through traffic to store area, products, services and website.
  •    Fixed fee structure provides ability to budget campaign expenditure
             First Placement - £30.00 monthly in advance
             Second Placement - £20.00 monthly in advance
             Third Placement - £10.00 monthly in advance
  •   £5.00 initial set up fee to create campaign
  •   Key placement is only available to registered providers and is activated from provider account area. See become a provider for more details
Solution Three – Active Ads
Active ads appear when users enter a search term and view results of their search. Active ads are linked to chosen key words so they appear alongside relevant inquiries. This method allows advertisers to target their campaign by key words and phrases that pertain to their company, product, service or campaign objective.
Payment relates directly to success and is charged by click through. This means if your advert is not selected you do not pay. Think of it as a pay as you go feature.
Active ads are payable monthly in arrears.

Summary of features
  •    Exposure to target market denoted by key terms chosen
  •    Placed with search results to attract actively searching buyers
  •    Direct click through to website
  •    Payment linked to click through traffic of ad
  •    Charged at 5p per click, account to be settled monthly in arrears
  •    £5.00 initial set up fee to create campaign
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